It’s not what you would immediately associate with the romantic, care-free Chloé girl, but as Clare Waight Keller explained after the show, this was about finding a new optimism. “It stems from youth but it brings something really sophisticated with it too and that comes through with the trackwear and mixing tangy and sweet colours,” she told us. “I think it’s really important right now because there is a sense that optimism needs to come through in fashion and I felt it was important to reflect that in a generous way. I wanted to bring that through the fabrics, through the colours, the silhouettes.”
The retro, hippie free spirit has always been the driving force behind Chloe's RTW collections and this time, it was alive and well.
The one element that interrupted this seasons’s bright new perspective was the extremely thin models that Keller cast. The designer said backstage that “the casting was really critical, getting a sense of individuality, of the person,” yet they managed to cast a shadow over that very sentiment and the celebration of femininity that Chloé is famed for.
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